Showing posts with label Search. Show all posts
Showing posts with label Search. Show all posts

Wednesday, 6 March 2013

The Ultimate Guide of How to Start a Profitable Blog? The Niche Finder Method

If you are into starting a new blog and want to find a niche that has low competition and high search volume. here is your ultimate guide:

First of all you need to understand that Google is starving for content. But at the same time, there are millions of publishers who feed it with a lot of content every second. So, You need content, and this content need to be searchable (people are looking for), and there is no enough amount of other similar content that may compete with you. In other words, you need to create a value.

Although, it may sound hard, if you set up your mind, have the right strategy, and the right tool, it will be a real life challenge, that would not only make a lot of money from your hight traffic, but also a lot of karma, providing your audience with valuable free content.

Let's start with the tools:

  • Google Trends: Allows you to tap into Google's database of searches, to determine which keywords are most popular. View the volume of search queries over time (since 2004) worldwide or by regions and subregions, by languages, categories, and in Google properties such as news, image, or product search. Compare multiple terms, as well. Offers a list of what is trending now in Hot Searches.
  • Google Autocomplete: Google's Autocomplete is a tool that can help round out your research by providing keywords as seen through the searchers experience. When a searcher begins to type into the search box on Google.com, additional keywords are offered for searches that could be similar to what is typed. Google's algorithm works to predict search queries in real-time based on indexed web pages, personalized search history, other users' search activity, and Google+ (for person's name). Since the results are personalized, you may wish for more control over the Autocomplete feature. This can be accomplished by logging out of Google, turning off customizations, deleting web history, and Google+ settings.
  • UberSuggestGet keyword ideas with Übersuggest the free keyword suggestion tool that makes good use of Google Suggest and other suggest services.
  • Yahoo Buzz Log: Shows top overall keyword searches by Yahoo users with rank, buzz score, and how the search volume has moved in rank. There are additional options to narrow the buzz log by categories such as actors, movies, music, etc.
yahoo-clues-image1
  • Yahoo Clues Beta: Explore trends in search on Yahoo. Top Trends shows most popular search queries by parameters such as time frame, gender, age, location, and category. With the popular queries, you will find news related to the keyword. In the trend analysis tab, you can analyze a specific keyword terms and see demographics related to it. (Update: "Effective April 1, 2013, Yahoo Clues (beta) will shut down," Yahoo announced.)
  • Bing Trends: More of a report, the Bing Community Search Blog breaks down billions of search queries from the previous year and offers insights by popular interests.
  • Bing Webmaster Keyword Research Beta: Find query volumes for phrases and keywords by country and language. This keyword research tool shows data show from organic searches on Bing. It also provides the number of impressions for a time period with Average Bid and Average CPC for ad placements on the top and sides of search results. A comprehensive description of this tool can be found in Bing Keyword Research Tool: Highlights & Limitations.
  • AOL Search Trends: Lists the top 50 search trends both hourly and daily on AOL. Data in AOL contains web and image searches (powered by Google), video (powered by Blinkx), News, Shopping, Maps, and Yellow Pages (powered by various providers).
twitter-search-image2
  • Twitter Search: Allows you to see what people are talking about on Twitter by keyword, hashtag, or user name. Advanced search has many features, notable is the use of emoticons to find tweets with specific attitude, for example, sad emoticon represents negative attitude.
  • Micro niche Finder: A very powerful tool that you only feed it with keywords (brainstorming) and it will tell you which has low competition and higher traffic volume. It will also search for available domain names for you to register. Further, it tells you who your competitors are and what are their page rankings and their backlinks to give you a clear competitive awareness.



  • YouTube Keyword Tool: Keyword suggestions for terms you enter with monthly search volume on YouTube. As one of the largest search engines, this keyword list will reveal valuable insights as to how people search when they are looking for video media specifically, rather than general search engine queries.
  • YouTube Trends: Provides insights into popular videos based on keywords and video views. Trending Topics are algorithmically-generated topics from keywords in the title, tags, and description of the video within sets of videos that are currently rising in popularity. Trending videos are based on embedded video views and views on YouTube.
  • Google AdWords Keyword Tool: Enter a term or terms, to see search volume and keyword competition. Advanced options and filters allow you to refine by locations and languages and by desktop or mobile. 
  • eHow: On ehow people go there to find any “How to” info like…how to cook, how to start a dry cleaning business, how to find a market niche, etc.
  • Amazon: You can go through Amazon’s “Best sellers,” list and choose products from there. This list is constantly being updated. So make sure to check back often.
  • ebay Pulse: On Pulse.ebay.com you can find some of ebay’s most popular products. You can see what people are purchasing on a daily basis. Scroll through the most popular searches, etc. Great site to find niche market ideas.
  • MyGoals.com: On the Mygoals.com website you would find people that have certain goals in life that they want to achieve.   It can be anything from, “My goal is to pay off my debt, to become fluent in Spanish, to lose 50 lbs in 6 months,etc.”  IMake sure you check out the top editors pick to get some great market niche ideas.
  • TeraPeak: Terapeak.com is a backdoor to ebay products. On this site you will find statistics on the hot products on ebay.




Top Searches, Questions, Topics, Memes & More

The major search engines and social networks also put out yearly recaps of the top trends of the year. Check out these past articles to get a glimpse of the top keywords, questions, topics, and trends people searched for each year:
2012

2011

2010


Sources:





Tuesday, 5 March 2013

How Google Detects Unnatural Links?

An unnatural link is a link that is:



  1. Placed in a site’s footer
  2. Hidden for the users
  3. Placed among a list of other links
  4. Placed in a site that is stuffed with links

Also, Google can simply log in to those link broker sites, which buy & sell links, and see the list of all sites that sell links.

How Google Detects Unnatural Links?

How to Best Optimize Your Keywords?

by +Mina Adly Younan
To best optimize your posts, keywords should be inserted in all of the following:

  • Title
  • Description
  • H1 Headline
  • Body Text
  • Anchor Texts
  • Image Alt attributes
  • URL



Here is a good example of a well-optimized page:





Body Tags


  • How many Times keywords should be used per post? - 2-3X for one page, 4-6X for more than one page.
  • Keyword Usage Variations - We recommend employing at least one or two variations of a term. You can use synonyms, plurals, acronyms, etc. (example: playing soccer with your children, Plying football with your kids)
  • Image Filename - Since image traffic can be a substantive source of visits and image filenames appear to be valuable for this as well as natural web search, we suggest using the keyword term/phrase as the name of the image file employed on the page.
  • Bold/Strong - Using a keyword in bold/strong appears to carry a very, very tiny amount of SEO weight, and thus it's suggested as a best practice to use the targeted term/phrase at least once in bold, though a very minor one.
  • Italic/Emphasized - Surprisingly, italic/emphasized text appears to have a similar to slightly higher correlation with high rankings than bold/strong and thus, we suggest its use on the targeted keyword term/phrase in the text.



Page Structure


  • Keyword Location - We advise that important keywords should, preferably, be featured in the first few words (50-100 words of a page's post. Search Engines (Google) do appear to have some preference for pages that employ keywords sooner, rather than later, in the text.
  • Content Structure – Although not declared by search engines, it is better to use a particular content format (introduction, body, examples, conclusion OR the journalistic style of narrative, data, conclusion, parable).




Meta Description:


The Meta description is a short paragraph (60 - 160 characters) that can be added to each page of a website (in a specific place in the HTML) where it can appear on SERPs after the page title as a description to that page’s content. If a blog author forgets to add a Meta description, search engines will index the top 2 lines they find on the post content and show them after the page title as a description. In most of the time they are not written to describe the whole page’s content or to give an encouraging message for the searchers to click on that specific page and read its content. Meta Description is also important as it appears on social media when the page is shared and on sitelinks on SERPs (like in the below example):

Thus, it is always recommended to create a compelling unique descriptive paragraphs (between 150-160 characters) for all the site’s pages.





Friday, 22 February 2013

Title Tags Optimization for SEO

by +Mina Adly Younan
A title tag is the main text that describes an online document. It is the single most important on-page SEO element (behind overall content) and appears in three key places: Browser, SERPs, and Social Media Channels.

So, how to get the most out of your Title Meta Tag? 

  1. Do not use the word "Home" or "Home Page".
  2. Do not waste the space by typing the domain name in title tag
  3. Do not waste Title Tag by just typing the Business or Brand name
  4. Do not Type the Title in a Language different than the site’s main language
  5. Do not make the Title Tag too long or too short.
  6. Use the strategic keyphrases of the content in the Title Tag
  7. Use the strategic Keyphrases First thing in the title (if Possible)
  8. Include geographic location (if location is important to business)
  9. Use applicable modifiers like (Buy, How to, Offer, Review, Top, etc.)
  10. Do not repeat the Title Tag in other pages.
  11. Use Proximity smartly, A title tag like “SEO blog” will rank better for the keyphrase [seo blog] than “SEO, PPC and social media marketing blog” not only due to the number of keywords contained and thus lack of focus but also because the words “SEO” and “blog” are very wide apart.
  12. Create a compelling title tag with visitors in mind not only search engines. The title tag is a new visitor's first interaction with your brand when they find it in a search result and should convey the most positive impression possible.
  13. Do not use stop words: Stop words are words that are ignored by search engines and (sometimes) users. These include words such as “by”, “it” and “as”.
  14. Do not use a lot of commas or special characters. Instead you can use the hyphen (-)
  15. Do not waste space in synonyms or plurals as Google already understands them.   
  16. Use numbers: Users do not typically search for the “50+ Top Seo Tools” but they would rather click on it in a SERP rather than a title that reads “Top Seo Tools”.

Title Tag Google Query Graph



Here are 10 title tag formulas that balance SEO and marketing and hopefully avoid wrestling matches in the boardroom:

  • [product name] – [company name]. If you’re selling products and you know your customers search for the product names, put the product name first, then the company name. Unless the product name is 125 characters long, in which case you have a whole other problem.
  • [article title] – [company name]. Worst case, put the article title first, then the company name.
  • [company name] – [product name / article title]. If the marketing VP just won’t back down, fine. Put the company name first, and remind them that you’re going to slam a drawer on their fingers when, 4 weeks from now, they come in to your office asking why the rankings haven’t improved. 
  • [custom title] – [company name]. If you really have a nifty content management system, you can edit your title tag separate from your page or article title. Put that custom title first, then your company name.
  • [keyword] – [company name]. If you’re a one-product or one-service company, put the keyphrase that’s relevant to that page, then the company name, like this: Buggy Bumpers: Ian’s Buggy Emporium. Use a different phrase on each page! Repeating the same word again and again is a bad idea.
  • [keyword] – [product name] – [company name]. If your product name, company name and target phrase are all short, you can string them all together like this: Buggy Repair – Tune Ups – Ian’s Buggy Emporium. I try to keep my title tags under 60 characters.
  • [really cool sales phrase]. Remember, your title tag is what shows up in the search snippet. Come up with a great selling phrase like ‘Buggy repairs while you wait’. You work in the keywords and might talk the VP of marketing into leaving your title tag alone.
  • [company name]. Give them what they want, watch the rankings implode, and after you’re fired you can laugh at them from afar. I don’t recommend this.
  • [category] – [page or product name] – [company name]. This will almost certainly be too long, and get truncated in the search results. But if you have categories that are also search phrases, this is a nice, automated way to generate title tags throughout an entire store or collection of pages. 
  • [ ]. You can always leave nothing in there at all. See number 8.
And remember to keep your title tags under 69 characters. 




Keywords vs branding Zebra fight


Thursday, 21 February 2013

How to Remove Your Page from the Spammer Directory if Flagged as a Spam

Your website, blog, or IP may be mistakenly flagged on the Spammer Directory as a Spam.
Reporting and flagging on the Spammer directory could be done manually by a person. so, they might have done that by mistake and you need to redo it and remove your IP (or site) from that Spammer directory to keep your site's image clean.

First, How to know if your IP or website is flagged as a spammer?


1- Find your Web IP address  
2- Check if your Site or IP is flagged: Go to the Stop Forum Spam   and search for your website (by its IP address)


If it is flagged don't worry just follow the following steps:


1- On Stop Forum Spam   Menu, Go to contact > Removal
2- Confirm your email address from your inbox
3- Wait 24 hours (maybe more)

Remove spam blocker



Note: If the problem remains and the Block is not removed, you will have to contact your Host/Server Provider.


Friday, 1 February 2013

The Vertical Bar for SEO

Do you know the Vertical Bar? 

yes this keyword button most of us do not use.  



Now, try to search for:
 
long winding road
and finally,  long | winding road.

Notice how Google ignores the dashes but not the vertical bar? 

That bar separates long and winding, not just visually, but in the Google algorithm

Hint: If your website uses the vertical bar, experiment by replacing it with a dash and see what happens. 

Vertical Bar Title


File Types on search Engines. Which are indexed?

As an SEO consultant you must know what other channels and search options and positions your site can rank on different types of SERP.

Google can let you restrict your searches to only certain file types. This can be very helpful if you're looking specifically for file types, such as PowerPoint, (ppt) Word, (doc) or Adobe PDF.
To restrict your search to a specific file type, use the filetype: command. For example, try searching for:
bad hotel filetype:ppt

Users may also use the Google Advanced Search and restrict their searches only on specific file types.

http://www.google.ca/advanced_search 

You can use this same syntax with Google Desktop.
To search for that forgotten widget report, try:
widget report filetype:doc

Google can index the content of most types of pages and files.
The most common file types it indexes include:


  • Adobe Flash (.swf)
  • Adobe Portable Document Format (.pdf)
  • Adobe PostScript (.ps)
  • Autodesk Design Web Format (.dwf)
  • Google Earth (.kml, .kmz)
  • GPS eXchange Format (.gpx)
  • Hancom Hanword (.hwp)
  • HTML (.htm, .html, other file extensions)
  • Microsoft Excel (.xls, .xlsx)
  • Microsoft PowerPoint (.ppt, .pptx)
  • Microsoft Word (.doc, .docx)
  • OpenOffice presentation (.odp)
  • OpenOffice spreadsheet (.ods)
  • OpenOffice text (.odt)
  • Rich Text Format (.rtf, .wri)
  • Scalable Vector Graphics (.svg)
  • TeX/LaTeX (.tex)
  • Text (.txt, .text, other file extensions), including source code in common programming languages:
  • Basic source code (.bas)
  • C/C++ source code (.c, .cc, .cpp, .cxx, .h, .hpp)
  • C# source code (.cs)
  • Java source code (.java)
  • Perl source code (.pl)
  • Python source code (.py)
  • Wireless Markup Language (.wml, .wap)
  • XML (.xml)
  • When you use the filetype: operator in a Google search (for example, filetype:xml galway, Google searches for files with the .xml extension, not for files of file type XML.





Not all URLs or pages have the .html file extension. Some pages (like http://www.google.com) have no extension at all, and some have an extension that doesn't match their file type. Limiting your search to a specific file type will return pages with that file extension, and may return fewer relevant results.


Source: Google Support 

Underscores vs. dashes in URLs: Google's Matt Cutts' Opinion