Wednesday, 4 December 2013

Using the “The Skyscraper Technique” for SEO and Content Creation

This SEO technique is called 'he Skyscraper Method' because it shares the same logic of Skyscrapers; People always prefer the best of the best. and the highest of the high.

There are 3 basic steps to The Skyscraper Technique To Get Quality Links and Targeted Traffic:

Step 1: Find link-worthy content


Either by getting the top articles on Google SERP for your keyword, or by searching for the most shared pages of your competitors or Benchmarks (you can use MOZ's OpenSiteExplorer to get the pages with most backlinks for specific sites you believe have Skyscraper content.

Step 2: Make something even better


By converting keywords in your titles like (How to, Top, lists, Best, Free, Great, Why, Tips, etc.) and implementing SEO wisely, like using the KWs in the title tag, Header, and URL. also making your page mobile and social media friendly, using multimedia (images, and videos), or creating infographics. And of course making the page fast and clean.

Step 3: Reach out to the right people


There are many ways you can reach the right people for this sculptuerd piece of content. Just be creative. You can simply share this content manually with the websites you mentioned within your blog post, or searching for similar content on blogs, forums, or social media pages, and share it.



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